Company profile

Direct Marketing MiX Inc.

EDINET
E35931
Securities
7354
Industry
Services
Latest annual securities report
2026-03-26 Annual Securities Report PDF HTML
Latest financial report
2026-08-14 Semiannual Securities Report PDF HTML
Latest filing
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Compare this company

Industry position

Services

View details
Profitability Average Current Top 47% 5-year trend Deteriorating
Financial strength Average Based on Equity ratio Current Bottom 49% 5-year trend Improving
Growth Weak Current Bottom 29% 5-year trend Deteriorating
Cash generation Above average Current Top 38% 5-year trend Broadly stable

Latest half-year results

H1 FY2026

2026/01/01 - 2026/06/30

Consolidated · IFRS · Cumulative YTD

For H1 FY2026, revenue was ¥11.46 billion, down 1.6% year over year. Operating income was ¥1.36 billion, up 6.7% year over year. Net income was ¥1.25 billion, up 57.0% year over year.

Revenue ¥11.46B down 1.6% year over year
Operating income ¥1.36B up 6.7% year over year
Net income ¥1.25B up 57.0% year over year
Operating cash flow ¥1.39B
Free cash flow ¥1.32B
Total assets ¥26.9B
Total equity ¥15.52B

Half-year trend

Half-year financial trend

H1 values are cumulative year-to-date.

H2 values are calculated when comparable.

Consolidated · IFRS · Cumulative YTD

Mode

Half-year financial data

Annual key financial indicators

FY2025

Consolidated IFRS

Revenue reached ¥22.69 billion, up 8.3% year over year. Operating income was ¥2.13 billion, up 48.7% year over year. Operating margin was 9.4%. Net income was ¥1.34 billion, up 61.2% year over year. ROE was 9.0%; equity ratio was 54.3%; free cash flow was ¥953.24 million.

Revenue ¥22.69B up 8.3% year over year
Operating income ¥2.13B up 48.7% year over year
Net income ¥1.34B up 61.2% year over year
Total assets¥27.42B
Total equity¥14.88B
Operating cash flow¥2.8B
Free cash flow¥953.24M

Industry position details

Services

Annual data for the same fiscal year and industry

Comparison sample varies by metric

Profitability Average

Operating margin Top 38% / ROE Bottom 57%

Financial strength Average
Based on Equity ratio

Equity ratio Bottom 52%

Growth Weak

Revenue growth Top 48% / 3-year revenue CAGR Bottom 96%

Cash generation Above average

Operating cash flow margin Top 31% / Free cash flow margin Top 47%

Profitability Industry position history Deteriorating
2025 Top 48% 2024 Bottom 43% 2023 Bottom 27% 2022 Top 16% 2021 Top 13%
Financial strength Industry position history Improving
2025 Bottom 49% 2024 Top 46% 2023 Bottom 47% 2022 Bottom 49% 2021 Bottom 38%
Growth Industry position history Deteriorating
2025 Bottom 29% 2024 Bottom 5% 2023 Bottom 29% 2022 Top 41% 2021 Top 7%
Cash generation Industry position history Broadly stable
2025 Top 39% 2024 Top 35% 2023 Bottom 42% 2022 Top 26% 2021 Top 29%
Profitability Operating margin 9.4% Industry median 7.8% Top 38% Comparison sample 232
Profitability ROE 9.0% Industry median 10.5% Bottom 57% Comparison sample 232
Financial strength Equity ratio 54.3% Industry median 55.4% Bottom 52% Comparison sample 232
Growth Revenue growth +8.3% Industry median +7.8% Top 48% Comparison sample 220
Growth 3-year revenue CAGR -13.2% Industry median +8.9% Bottom 96% Comparison sample 189
Cash generation Operating cash flow margin 12.4% Industry median 8.1% Top 31% Comparison sample 232
Cash generation Free cash flow margin 4.2% Industry median 3.4% Top 47% Comparison sample 232

Annual financial data

Fiscal year Scope Accounting standard Revenue Operating income Ordinary income Profit before tax Net income Profit attributable to owners of parent Comprehensive income Total assets Total liabilities Net assets Shareholders' equity Equity Equity attributable to owners of parent Equity for ratio Operating cash flow Investing cash flow Financing cash flow Free cash flow Cash and cash equivalents Basic EPS P/E Share price Market cap Book value per share Dividend per share Shares issued Equity ratio Official equity ratio ROE ROA Operating margin Ordinary income margin Net margin Operating cash flow margin Free cash flow margin Dividend payout ratio Revenue YoY Operating income YoY Ordinary income YoY Profit before tax YoY Net income YoY Total assets YoY Equity YoY Operating cash flow YoY Investing cash flow YoY Financing cash flow YoY Free cash flow YoY Cash and cash equivalents YoY EPS YoY Dividend per share YoY Shares issued YoY Employees YoY Average salary YoY Employees Average salary
FY2025 Consolidated IFRS 22694234000 2132605000 2073108000 1344550000 1344550000 1288353000 27417153000 14881414000 14881414000 14881414000 2803332000 -1850091000 -597693000 953241000 5523088000 28.97 9.32 270.0004 12856024765.9344 47614836 0.5427775087 0.5428 0.0903509572 0.0490404675 0.0939712263 0.0592463266 0.1235261785 0.0420036649 0.0831321354 0.4872894447 0.4902320486 0.6115982817 0.0980789673 0.0817754727 0.4003503708 -17.2278567065 0.4983953835 -0.4983947956 0.0688041118 0.6049861496 0.0019717542 -0.064697609 665
FY2024 Consolidated IFRS 20952415000 1433887000 1391131000 834296000 834296000 755553000 24968289000 13756472000 13756472000 13756472000 2001879000 -101498000 -1191562000 1900381000 5167540000 18.05 15.24 275.0820 13072209133.1520 47521136 0.5509577368 0.551 0.0606475265 0.0334142239 0.0684354047 0.039818608 0.0955440697 0.0906998549 -0.2196871869 0.1748684519 0.1792933553 1.6911906068 -0.0461027187 0.0513078077 0.242059213 0.9177531167 0.6621851951 4.0317625908 0.158973356 1.6820208024 0.0073842553 -0.298816568 711
FY2023 Consolidated IFRS 26851302000 1220466000 1179631000 310010000 310010000 173206000 26175029000 13085104000 13085104000 13085104000 1611742000 -1234065000 -3527264000 377677000 4458722000 6.73 139.23 937.0179 44201757993.1200 47172800 0.4999079084 0.4999 0.0236918255 0.0118437309 0.045452768 0.0115454364 0.0600247243 0.0140655004 -0.2255959255 -0.7885062371 -0.7941516596 -0.9184832483 -0.1427074882 -0.1604071566 -0.6850013993 -0.6056198941 -0.9522139117 -0.9131392228 -0.4139667566 -0.9209072747 0.0045999727 -0.1296137339 1014
FY2022 Consolidated IFRS 34673503000 5770695000 5730583000 3803022000 3803022000 3768312000 30532203000 15585059000 15585059000 15585059000 5116664000 -768591000 -1806802000 4348073000 7608309000 85.09 19.61 1668.6149 78352816136.3200 46956800 0.5104465931 0.5104 0.2440171705 0.1245577334 0.1664295355 0.1096809284 0.1475669764 0.1254004535 0.1448699226 0.2073439936 0.234386864 0.1822795262 0.1376945986 0.3436350134 0.2359891896 0.4617819386 -0.3515054818 0.6034473539 0.5015301842 0.0864402451 1.1124497269 0.106362773 1165
FY2021 Consolidated IFRS 30285976000 4779661000 4642453000 3216686000 3216686000 3216686000 26836906000 11599176000 11599176000 11599176000 4139732000 -1428029000 -1336881000 2711703000 5067037000 78.32 23.71 1856.9672 41277781101.9200 22228600 0.4322098829 0.4322 0.2773202165 0.1198605383 0.1578176315 0.1062104124 0.136688083 0.0895365895 0.3483562582 0.3328383635 0.3247641083 0.3265685617 0.2628484468 0.449833751 0.011916949 -2.1603070835 0.1729202227 -0.2548456823 0.3723569727 -0.3524061518 0.1086307075 0.380078637 1053
FY2020 Consolidated IFRS 22461405000 3586077000 3504362000 2424817000 2424817000 2424817000 21251090000 8000349000 8000349000 8000349000 4090980000 -451864000 -1616387000 3639116000 3692215000 120.94 21.69 2623.1886 52596243024.3000 20050500 0.3764677012 0.3765 0.3030889027 0.1141031825 0.1596550616 0.107954823 0.1821337534 0.162016401 763

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Source data: Financial Services Agency EDINET / Data organization, aggregation, and metric calculations: bestforever.jp